Three options built around different goals, budgets, and levels of support. Every plan is written from scratch — no templates, no guesswork.
Best for lifters who want ongoing structure, accountability, and adjustments based on real progress — not guesswork.
| Meal | Foods | Cal | Protein | Carbs | Fat |
|---|---|---|---|---|---|
| Breakfast | 4 whole eggs, scrambled · ½ cup rolled oats (dry), cooked with water · 1 tbsp peanut butter · Black coffee | 534 | 33g | 30g | 31g |
| Lunch | 7 oz grilled chicken breast · 1 cup cooked jasmine rice · 1 cup steamed broccoli · 1 tbsp olive oil | 598 | 52g | 56g | 19g |
| Snack | 1½ scoops whey protein, shaken with water · ½ cup blueberries | 222 | 39g | 16g | 3g |
| Dinner | 6 oz Atlantic salmon, baked · 1 medium sweet potato · 2 cups baby spinach, sautéed | 438 | 38g | 26g | 20g |
| Evening | 1 cup nonfat Greek yogurt · 1 oz almonds (≈23) | 264 | 23g | 12g | 14g |
| Day Total | 2,056 | 185g | 140g | 87g | |
You receive 5 full days like this, built around your exact macro targets and food preferences. Foods can be swapped for anything with similar macros — you're not locked into specific meals. Tracked daily in MacroFactor.
A clearer plan, better adherence, and measurably better progress than trying to piece things together on your own. Adjustments happen when the data says they need to — not on a random schedule.
Best for people who want a clear, personalized starting point for nutrition — without ongoing coaching.
| Meal | Foods | Cal | Protein | Carbs | Fat |
|---|---|---|---|---|---|
| Breakfast | 3 whole eggs + 3 egg whites, scrambled · 1 slice whole-grain toast · 2 strips turkey bacon | 425 | 40g | 18g | 20g |
| Lunch | 7 oz ground turkey (93% lean) · ¾ cup cooked brown rice · 1 cup stir-fry vegetables · 1 tbsp olive oil | 575 | 48g | 42g | 21g |
| Snack | 1 scoop whey protein, shaken with water · 1 medium apple · 1 tbsp peanut butter | 309 | 30g | 38g | 10g |
| Dinner | 6 oz tilapia fillets, baked with lemon · ¾ cup cooked quinoa · 1 cup roasted asparagus | 406 | 48g | 38g | 11g |
| Evening | ¾ cup nonfat cottage cheese · ½ cup mixed berries · 1 oz walnuts | 320 | 22g | 20g | 20g |
| Day Total | 2,035 | 188g | 156g | 82g | |
Your plan includes 5 days like this, each built around your exact calorie and macro targets. Every day uses different foods — you also get food substitution guidance so you're never locked into a specific meal. Tracked daily in MacroFactor.
A clear, personalized nutrition setup that removes guesswork and gives you a precise starting point. You'll know exactly what to eat, how much, and what to adjust when the scale stops moving.
Best for people who want a structured, progression-built training plan — without the need for monthly coaching.
Improved training consistency, better week-to-week progression, and noticeable improvements in strength and physique by the end of 12 weeks — provided you follow the plan and show up consistently.
These are the two apps used across all programs. MacroFactor handles nutrition tracking with adaptive calorie adjustments. Strong keeps your training log clean and your progression on record.
MacroFactor uses your real weight trend data to calculate your actual maintenance calories — not an estimate, your real number. Adjustments are made based on what your body is actually doing, not what an equation says it should be doing. This is what separates a data-driven approach from guessing.
Available on iOS and Android. Free trial included.
Strong is a clean, no-nonsense workout logging app for iOS. It tracks every set, rep, and weight so you always know what you lifted last week and exactly when to push. Your training plan is loaded directly into the app — no printing, no spreadsheets.
Progression is only possible when it's tracked. Strong makes that easy.
Starting with a new coach is a leap of faith — especially without years of testimonials to back it up. This guarantee exists to remove that risk. Show up for two weeks, do the work, and if it's not what you were expecting, I'll make it right. That's it.
The current $100/month coaching rate is available to early clients only. Clients who sign up now lock in this rate permanently — as long as they remain active. As the business grows and demand increases, the price for new clients will increase to reflect market rate.
Early clients keep what they signed up for. No exceptions, no sudden changes.
Clients completing 12 to 16 weeks are asked to provide a written testimonial and allow before and after photos to be used for marketing purposes. This is how we both win — you get a locked-in rate, I get proof of results.
Pick the option that fits your goal. Every plan is built from scratch and backed by the two-week guarantee.